Alex Westover
The founder

Alex Westover

Founder & President
Based in Miami, Florida
Alex Westover racing on the bike
Background

Built in the world of sport

Alex Westover has spent over six years in professional and collegiate athletics — four at an NCAA Division I program and two with an international sports-supplement company, working alongside some of the world's top triathletes and cyclists. A magna cum laude graduate of the University of Miami — where he also served as the university's mascot, Sebastian the Ibis — he now works in corporate strategy and government affairs for a major U.S. online gaming company, based in Miami, Florida.

On the mission

Why he built WSG

An endurance athlete himself — six 70.3s and two ultramarathons in, still training in a valiant attempt to keep up with his athletes — Alex founded WSG to help athletes on the cusp of greatness make that final push, pairing their athletic achievements with the professional support they deserve. He represents athletes across North America, Europe, and Australia, and works to grow endurance sport through genuine, meaningful action.

Alex Westover in a quiet moment with his camera gear
In his words
No hidden agenda — open, clear, consistent communication, done in good faith. I believe in good people, and that those we represent and engage with have the potential to shape the world every day. — Alex Westover, Founder